Based on website content, the user’s geographical location, and other factors, Google uses its technology to serve advertisements. By enrolling through Google ads, anyone who wants to advertise can do so with Google's targeted advertisement system. In 2021, more than 38.2 million websites use AdSense. In 2014, Google earned $3.4 billion, which is 22% of total revenue through Google AdSense. A cost-per-action service was beta tested by Google, but it was discontinued in October 2008 in favor of a DoubleClick offering owned by Google. Revenue is initiated on either a per-click or per-impression basis. All the advertisements that are submitted are supervised, sorted, and maintained by Google. The website publishers target the site content and audience through this program and serve text, images, video, or any interactive media advertisements accordingly. Sign Up For Google AdSense And How To UseĪs it is evident from the name, Google AdSense is a program that is run by none other than Google.
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